If promoting and selling products to make them as successful as possible sounds appealing to you, then a bachelor's degree in business administration may be the perfect educational choice for you. Students who are pursuing a bachelor's degree will learn how to identify what consumers want and develop advertising campaigns that are specifically directed to these consumers. Prospective business graduates will also learn how to work individually and within teams to create copy and advertising promotions. Depending upon the post-secondary learning institution you choose to attend, it may be recommended for you to obtain your minor in another business related area. In addition, some post-secondary schools require students to complete an internship before graduating with a bachelor's degree in business administration.
This four year degree program is designed to teach students how to effectively communicate, how to visualize ideas and then edit them accordingly, how to write and think critically, how to include multicultural elements, and how to incorporate statistical information and research to deliver a desirable end product. Some of the courses that will be required are media planning, technical and equipment skills, strategies for effective advertising, advertising law and ethics, copywriting for ads, retail advertising, visual design of advertising and effective advertising sales.
Of course, if you take more than the average 12 hour course load for a semester, you will likely be able to complete your degree sooner than four years. Similar to other degree programs, you can pursue a degree through a traditional brick and mortar college and university or through an online learning institution. As long as your school of choice is an accredited institution, then your diploma will be valid and will serve you well as you begin your job search.
If you have a flair for artistic designs, you can also use that talent to direct your educational degree program. For instance, if you pursue a degree in advertising with a focus on graphic design, then you will receive training in the arts, coupled with advertising knowledge that is geared towards mass communication and journalism. This degree program is ideal for anyone who wishes to work for an advertising firm, a magazine, or a newspaper. Be forewarned, this is not an appropriate degree program for individuals who wish to focus on graphic design inn their occupation. Should you choose to pursue the field of advertising by obtaining your Bachelor of Arts degree, then you likely have to complete courses such as two dimensional design, three dimensional design, graphic communications, drawing, and graphic design.
At the completion of this 120 semester hour, bachelor's degree program, students will have a portfolio that demonstrates their abilities and knowledge to potential employers. Regardless of which educational path you wish to pursue, to be successful in this highly competitive field you must be acutely aware of their surroundings, cultural aspects that they come in contact with, and natural factors that can be used in some capacity in advertising campaigns.
Accounting – As an accountant you’ll work with companies to handle their financial stability. Accountant or financial specialists make on average $66,220 per year.
Real Estate Appraisal– Appraisers conduct research on home or commercial properly and come up with a fair market value. Real estate appraisers earn on average $52,570 per year.
Banker – The banking industry has lots of different jobs including bankers, tellers and management. The average worker gets paid $32,520 per year.
Budget Analyst – Prepare reports and help companies organize their finances. The median wage is $71,220 per year.
Chief Financial Officer – CEO’s are responsible for the overall performance financial security of an organization. It is considered the highest level of management and salaries can be in the millions depending on the company.
Risk Consultant – Be responsible for looking at the overall risk in terms of competition, financial or even economical risk of a company. Average pay is $52,520 per year.
Ecommerce Director – As an ecommerce director you’ll run a team of marketers to drive traffic to a corporate website for sales. Ecommerce directors make $137,400 per year on average and are responsible for marketing departments.
Human Resource Manager – Be responsible for an companies recruitment and hiring process. Media salary is $102,780 per year.
Director of Marketing – If you love marketing then look into becoming a director of marketing. Average page is $123,450 per year.
Sales Director – Sales directors lead sales teams and have salary ranges from $60,000 to well into the six figures.